News — straightening

Heat is generally considered bad for curly hair because it can cause damage and changes to the hair's natural texture. Here are a few reasons why heat is not ideal for curly hair: Moisture Loss: Excessive heat can strip the hair of its natural moisture, leaving it dry and more prone to breakage. Curly hair tends to be naturally drier, so heat can exacerbate this issue and lead to frizz and brittle strands. Protein Denaturation: High temperatures can disrupt the protein structure of the hair, leading to weakened and damaged strands. This can result in increased frizz, reduced elasticity, and...